Tag: BMW vs Audi sales

BMW vs. Audi Sales: U.S. Luxury Sales Gap Widens in 2026
BMW has widened its lead over Audi in the U.S. luxury vehicle market during the first half of 2026, strengthening its position as the brand remains on pace to retain the luxury sales crown. While BMW continued posting year-over-year growth across several key models, Audi recorded a sharp decline in overall sales, expanding the gap…







