Ram delivered a major sales milestone in the U.S. during the third quarter, outselling Jeep for the first time since the brands separated in 2009. Ram sales rose 29% to 134,072 vehicles, while Jeep deliveries fell 20% to 128,542 compared with the third quarter of 2025.
Ram Sales Continue to Outpace Rivals
Ram has posted sales growth in all three quarters so far this year, even as full-size pickup sales at General Motors and Ford have leveled off or declined in recent quarters.
The increase has likely been helped by greater availability of the Hemi V8, which returned to Ram’s lineup a year ago and has been well received by customers. Ram continues to source Hemi V8 engines from its plant in Mexico, while the Stellantis plant in Dundee, Michigan, is now also producing the engines to help meet demand.
Ram’s latest performance also comes as new models reach customers. The 2027 Ram Rumble Bee with its 5.7-liter Hemi is now available, although its initial production allocations have already sold out through March 2027.
The 2027 Ram 1500 TRX SRT is also available with a 777-horsepower 6.2-liter supercharged Hemi V8.
Ram Passes Jeep for the First Time
Ram’s third-quarter performance was enough to put it ahead of Jeep in U.S. sales, something that had never happened since the two brands separated in 2009.
Jeep delivered 128,542 vehicles in the third quarter, down 20% from Q3 2025. Ram, meanwhile, delivered 134,072 vehicles, a 29% increase from the same period last year.
Jeep’s recent results reflect a longer decline in U.S. deliveries. The brand approached 1 million U.S. sales in 2018, but sales fell sharply during the COVID-19 pandemic and have been slow to recover.
Jeep sold 593,401 vehicles in the U.S. in 2025, compared with 431,670 Ram vehicles. Jeep’s 2025 total was nearly 40% below its 2018 level.
Ram Could Outsell Jeep for the Full Year
The third-quarter results also leave Ram within reach of surpassing Jeep for the full year. Through September, Jeep’s U.S. sales were down 8% from the same period in 2025, with 413,793 vehicles delivered.
Ram, by comparison, increased deliveries 20% to 369,379 trucks and vans through the first three quarters. If Ram finishes the year ahead of Jeep, the result would further highlight the contrasting sales momentum between the two brands.
Jeep’s Model-by-Model Sales Picture
Not every Jeep model has declined. Wrangler sales increased 2% through the first three quarters to 131,011 vehicles, while the three-row Grand Wagoneer, following the discontinuation of the lower-level Wagoneer, grew 23% to 42,642 units.
The all-new 2026 Jeep Cherokee hybrid recorded 20,914 deliveries through September. The automaker said September was the Cherokee’s best retail sales month ever.
At the same time, the Jeep Compass lost 42% of its volume compared with the first nine months of 2025, falling to 47,837 units. An all-new Compass is scheduled to begin U.S. production in December 2027.
Other Jeep models also posted declines. Gladiator sales fell 20% year to date to 30,944 vehicles, while Grand Cherokee sales declined 9% to 139,764 units.
The all-electric Jeep Recon had recorded just 82 deliveries, while sales of the all-electric Wagoneer S plunged 95%, from 10,426 units during the first nine months of 2025 to 519 vehicles so far this year.
Ram Prepares More New Models
Ram is preparing additional vehicles that could help maintain its sales momentum, including the 2027 Ram ProMaster City van, which arrives in the first quarter of 2027, and the range-extended Ram 1500 REV full-size pickup.
A Stellantis spokesperson told CarBuzz via email that comparing Ram and Jeep sales is “a bit unfair” because the two brands serve distinct customers. The spokesperson also pointed to “incredible breakouts” such as Grand Wagoneer sales.
For now, Ram’s 29% third-quarter sales increase has put the truck brand ahead of Jeep in a milestone that had never occurred since the 2009 separation, while its year-to-date growth has brought it significantly closer to Jeep’s total.
