The 2026 BMW 7 Series Nero Lusso Edition brings an unusually exclusive twist to BMW’s flagship luxury sedan, combining limited production with BMW Individual styling, premium materials and two six-cylinder powertrain choices. With only 135 examples planned worldwide, the special edition is designed for buyers who want more than the standard 7 Series can offer in terms of rarity and personalization.

BMW Korea will offer just 29 examples through its BMW Shop Online platform, making the Korean allocation particularly scarce. The lineup includes 19 units of the gasoline-powered 740i xDrive and 10 units of the diesel-powered 740d xDrive.

Online orders are scheduled to open on August 11, 2026, at 3:00 p.m. local time. Prices are set at 196 million Korean won for the 740i xDrive and 170.7 million won for the 740d xDrive, with VAT included.

But the Nero Lusso Edition is about more than its price. Its Nero Fuoco Metallic paint, Space Silver coachline, 21-inch BMW Individual wheels, exclusive leather upholstery and special interior trim give the flagship sedan a distinctive identity. Here’s what makes this limited-edition 7 Series different, how much it costs and why its extremely low production numbers matter.

What Is the 2026 BMW 7 Series Nero Lusso Edition?

The 2026 BMW 7 Series Nero Lusso Edition is a limited-production version of the G70-generation 7 Series created around exclusivity, personalization and luxury rather than a major mechanical transformation.

The name “Nero Lusso” comes from Italian and essentially means “black luxury.” BMW reinforces that theme with a special Nero Fuoco Metallic BMW Individual paint finish. At first glance, the color appears deep black, but subtle red undertones can become visible depending on the lighting.

The limited-edition sedan made its public debut at the 2026 Busan Mobility Show. BMW Korea is now bringing a small number of examples to its market through an online-only sales strategy.

That approach makes the Nero Lusso different from an ordinary 7 Series trim. Rather than simply adding equipment to a mass-production model, BMW has created a highly restricted specification with its own color, interior treatment, wheels and identification.

Key Highlights of the Nero Lusso Edition

• Only 135 units planned worldwide.
• Only 29 units allocated to BMW Korea.
• Nero Fuoco Metallic BMW Individual exterior paint.
• Space Silver coachline.
• Nero Lusso special-edition logo on the C-pillar.
• 21-inch BMW Individual multi-spoke bi-color wheels.
• BMW Individual Merino leather upholstery.
• Oak mirror grey high-gloss interior trim.
• Automatic doors.
• Bowers & Wilkins surround sound system.
• 31.3-inch Theater Screen on the 740i xDrive.

2026 BMW 7 Series Nero Lusso Edition Production Numbers

Production numbers are one of the biggest reasons the 2026 BMW 7 Series Nero Lusso Edition stands apart from a conventional 7 Series.

BMW has limited worldwide production to just 135 units. For context, that means the Nero Lusso Edition will exist in dramatically smaller numbers than a normal production luxury sedan.

BMW Korea will receive only 29 examples. The Korean allocation is divided between the two available powertrains.

The Korean allocation represents approximately 21.5% of the stated worldwide production. That is a relatively significant share for one market, but the absolute number remains extremely small.

For potential collectors, scarcity provides an obvious attraction. However, limited production does not automatically guarantee future appreciation. Collectibility depends on long-term demand, vehicle condition, documentation, provenance and how enthusiasts view the model years from now.

2026 BMW 7 Series Nero Lusso Edition Price

The Korean-market 2026 BMW 7 Series Nero Lusso Edition is offered in two configurations with a substantial price difference between them.

• 740i xDrive Nero Lusso Edition: 196 million Korean won, including VAT.
• 740d xDrive Nero Lusso Edition: 170.7 million Korean won, including VAT.

The gasoline-powered 740i therefore costs 25.3 million won more than the 740d.

That premium comes with a different character and equipment specification. The 740i produces more horsepower and receives Smoke White BMW Individual Merino leather as well as the 31.3-inch Theater Screen.

The 740d, meanwhile, offers substantially more torque and a lower purchase price. For buyers who prioritize effortless highway performance and diesel torque, it could be the more attractive configuration.

Which Version Is the Better Choice?

The answer depends on what the buyer values most.

The 740i xDrive is the obvious choice for buyers who want higher horsepower and a gasoline powertrain. Its additional equipment, particularly the Theater Screen, also makes it especially appealing for rear-seat passengers.

The 740d xDrive takes a different route. Its 299-horsepower diesel engine produces 68.3 kgm, or approximately 494 lb-ft, of torque. That figure is significantly higher than the 740i’s approximately 398 lb-ft.

For a large luxury sedan, that strong torque output suits relaxed long-distance driving particularly well.

2026 BMW 7 Series Nero Lusso Edition Engine and Performance

BMW has not turned the Nero Lusso into an extreme performance model. Instead, the special edition retains the smooth six-cylinder character expected from the 7 Series while adding 48-volt mild-hybrid technology.

740i xDrive Nero Lusso Engine

The gasoline-powered 740i xDrive uses BMW’s B58 inline-six engine and produces 381 horsepower and 55.1 kgm of torque, equivalent to approximately 398 lb-ft.

• Engine: B58 inline-six gasoline engine
• Power: 381 horsepower
• Torque: 55.1 kgm / approximately 398 lb-ft
• Mild-hybrid system: 48-volt
• Drive system: xDrive all-wheel drive

The B58 is one of BMW’s most recognizable modern six-cylinder engines. In the 7 Series, its appeal is less about outright aggression and more about delivering strong, smooth performance in a refined luxury environment.

The 48-volt mild-hybrid system further modernizes the powertrain by supporting efficiency and power delivery without turning the sedan into a full electric vehicle.

740d xDrive Nero Lusso Engine

The 740d xDrive uses a six-cylinder diesel powertrain paired with 48-volt mild-hybrid assistance.

• Power: 299 horsepower
• Torque: 68.3 kgm / approximately 494 lb-ft
• Mild-hybrid system: 48-volt
• Drive system: xDrive all-wheel drive

The key advantage is torque. With approximately 494 lb-ft, the 740d produces nearly 100 lb-ft more torque than the gasoline-powered 740i.

That makes the diesel configuration particularly well suited to buyers who want effortless acceleration without constantly working the engine hard. It also fits the traditional role of a large executive sedan that may spend substantial time covering long distances.

Exterior Design: A More Exclusive Black 7 Series

The exterior design is one of the most important elements of the Nero Lusso Edition because BMW has used several subtle details to separate it from an ordinary 7 Series.

Nero Fuoco Metallic Paint

The centerpiece is the Nero Fuoco Metallic BMW Individual finish.

Rather than being a simple solid black color, the paint can reveal a faint red undertone under certain lighting conditions. This gives the sedan a more complex appearance while preserving the understated character associated with a black flagship luxury car.

The effect is particularly noticeable when the car moves between direct sunlight, shade and artificial lighting. Instead of looking identical in every environment, the finish can change subtly with the surroundings.

Space Silver Coachline

A Space Silver coachline adds contrast to the dark exterior.

This detail is deliberately restrained. BMW does not use bright graphics or aggressive colors to announce the special edition. Instead, the coachline provides a sophisticated visual accent that complements the black bodywork.

Nero Lusso C-Pillar Badge

The C-pillar receives a dedicated Nero Lusso edition logo.

On a limited-production luxury vehicle, such details matter because they establish the car’s identity without fundamentally changing the elegant proportions of the 7 Series.

21-Inch BMW Individual Wheels

The sedan rides on 21-inch BMW Individual multi-spoke bi-color wheels.

The large wheels give the 7 Series a more distinctive stance and work with the dark paint and silver coachline to create a sophisticated rather than overly aggressive appearance.

2026 BMW 7 Series Nero Lusso Edition Interior

Inside, BMW continues the special-edition theme with BMW Individual materials and exclusive trim.

The interior includes oak mirror grey high-gloss trim with the Nero Lusso edition logo embossed into the material. This is a subtle but important detail because it gives the cabin a level of personalization that goes beyond a simple exterior appearance package.

740i xDrive Interior

The gasoline-powered 740i xDrive receives Smoke White BMW Individual Merino leather.

The light-colored upholstery creates a strong contrast with the Nero Fuoco Metallic exterior. That combination gives the cabin a brighter and more contemporary appearance while maintaining the upscale character expected from the 7 Series.

The 740i also receives BMW’s massive 31.3-inch Theater Screen, making this version particularly interesting for buyers who prioritize rear-seat entertainment.

740d xDrive Interior

The diesel-powered 740d xDrive is finished with Tartufo BMW Individual Merino leather.

The warmer tone creates a more traditional luxury atmosphere. For buyers who prefer a cabin that feels understated and executive rather than highly contrasting, the Tartufo specification may be more appealing.

Luxury and Technology Features

The Nero Lusso Edition comes with a range of equipment designed to reinforce the 7 Series’ flagship status.

Automatic Doors

Automatic doors are included on both versions. This feature reinforces the executive-luxury positioning of the car and adds another layer of convenience for occupants.

Bowers & Wilkins Surround Sound

A Bowers & Wilkins surround sound system is also standard.

For a luxury sedan that can serve as a mobile executive lounge, premium audio is an important part of the overall experience. The system is particularly relevant to owners who spend significant amounts of time in the vehicle.

31.3-Inch Theater Screen

The 740i xDrive includes the 31.3-inch Theater Screen.

The huge rear-seat display is one of the most visually distinctive pieces of technology associated with the modern 7 Series. It reinforces BMW’s focus on rear-passenger comfort and entertainment.

For buyers who regularly use the rear seats for business travel, family trips or chauffeured transportation, the Theater Screen could be more meaningful than a small increase in engine output.

2026 BMW 7 Series Nero Lusso Edition vs. a Regular 7 Series

The Nero Lusso Edition should not be viewed simply as a higher-performance 7 Series.

Instead, BMW has concentrated on the areas that luxury buyers often care about most: rarity, materials, personalization and specification.

The mechanical foundation remains focused on refined six-cylinder performance. The special-edition character comes from the way BMW combines the drivetrain with exclusive design elements and equipment.

What Buyers Are Paying For

1. Rarity: Only 135 examples are planned worldwide.
2. Exclusive paint: Nero Fuoco Metallic is a BMW Individual finish.
3. Unique styling: The car receives a special coachline, badge and wheels.
4. Premium materials: BMW Individual Merino leather is used inside.
5. Special equipment: Automatic doors and Bowers & Wilkins audio are included.
6. Rear-seat technology: The 740i includes the 31.3-inch Theater Screen.

This strategy is particularly relevant in the luxury market, where exclusivity can be just as important as raw performance.

Who Should Buy the Nero Lusso Edition?

The 2026 BMW 7 Series Nero Lusso Edition is aimed at a very specific type of customer.

Luxury Buyers Seeking Exclusivity

Someone who wants a flagship BMW but does not want a configuration that can be easily duplicated may find the Nero Lusso particularly appealing.

The unique paint, interior materials and production limit provide a clear distinction from the standard 7 Series.

Collectors

The 135-unit production run gives the car an obvious collector-oriented characteristic.

Still, potential buyers should separate rarity from guaranteed investment value. A limited-edition car can remain valuable because of its rarity, but future prices depend on market demand and the condition of individual vehicles.

Rear-Seat Luxury Buyers

The 740i’s Theater Screen makes it especially attractive to buyers who spend considerable time in the rear seat.

For this audience, the car’s value is not measured solely by horsepower. Cabin technology, comfort, materials and entertainment can be equally important.

BMW Korea Online Availability

BMW Korea will sell the three new limited-edition models exclusively through its BMW Shop Online platform.

For the Nero Lusso Edition, orders begin on August 11, 2026, at 3:00 p.m. local time.

Only 29 examples are available in Korea, split between 19 740i xDrive models and 10 740d xDrive models.

The online-only strategy makes the launch especially relevant for buyers who want one of the limited cars. With such a small allocation, availability is likely to be much more constrained than with a conventional 7 Series.

2026 BMW 7 Series Nero Lusso Edition Specifications at a Glance

Why the Nero Lusso Edition Matters

The Nero Lusso Edition illustrates an important direction in the modern luxury-car market: manufacturers increasingly use limited editions to differentiate high-end models through personalization and scarcity.

The 7 Series already sits at the top of BMW’s conventional sedan lineup. By creating a 135-unit special edition, BMW gives customers a reason to consider the flagship sedan as something more exclusive than a standard configuration.

The design theme also has a clear identity. Nero Fuoco Metallic, silver accents and premium interior materials all support the idea of “black luxury” established by the Nero Lusso name.

For buyers at this level of the market, that identity can matter. A luxury car is often purchased not simply because of what it does, but because of how distinctive it feels to own.

Final Verdict

The 2026 BMW 7 Series Nero Lusso Edition is a limited-edition flagship sedan built around exclusivity rather than extreme performance.

Its strongest selling point is the production limit: just 135 units worldwide. BMW Korea will receive only 29 examples, consisting of 19 740i xDrive models and 10 740d xDrive models.

The 740i xDrive costs 196 million won and produces 381 horsepower, while the 740d xDrive costs 170.7 million won and produces 299 horsepower with substantially greater torque.

Both versions combine six-cylinder power with 48-volt mild-hybrid technology and xDrive all-wheel drive. Meanwhile, BMW Individual materials, Nero Fuoco Metallic paint, 21-inch wheels, automatic doors and Bowers & Wilkins audio help establish the special-edition character.

For buyers who simply want a luxury sedan, a regular 7 Series may provide everything they need. But for someone who wants a flagship BMW with an exceptionally low production number and a distinctive factory specification, the Nero Lusso Edition offers something considerably harder to replicate.

With online orders opening in Korea on August 11, the biggest question may not be whether the car is desirable, but how quickly the limited 29-unit allocation will disappear.

Frequently Asked Questions

How many 2026 BMW 7 Series Nero Lusso Edition models will be produced?

BMW has limited worldwide production of the 2026 BMW 7 Series Nero Lusso Edition to 135 units.

How many Nero Lusso Edition models will be available in Korea?

BMW Korea will offer 29 examples: 19 units of the 740i xDrive and 10 units of the 740d xDrive.

How much does the 2026 BMW 7 Series Nero Lusso Edition cost?

The 740i xDrive costs 196 million Korean won, while the 740d xDrive is priced at 170.7 million won. Both prices include VAT.

When will BMW Korea begin taking orders?

Online orders are scheduled to begin August 11, 2026, at 3:00 p.m. local time.

Where can buyers order the Nero Lusso Edition?

The limited-edition models will be sold exclusively through BMW Korea’s BMW Shop Online platform.

How much horsepower does the 740i Nero Lusso Edition produce?

The 740i xDrive produces 381 horsepower and 55.1 kgm of torque, or approximately 398 lb-ft.

How much torque does the 740d Nero Lusso Edition produce?

The 740d xDrive produces 68.3 kgm of torque, equivalent to approximately 494 lb-ft, along with 299 horsepower.

What makes the Nero Lusso Edition different from a regular 7 Series?

The limited edition features a 135-unit worldwide production run, Nero Fuoco Metallic BMW Individual paint, a Space Silver coachline, special-edition badging, 21-inch BMW Individual wheels, BMW Individual Merino leather and exclusive interior trim. It also includes premium equipment such as automatic doors and a Bowers & Wilkins surround sound system.

Does the 740i Nero Lusso Edition include the Theater Screen?

Yes. The 740i xDrive version includes BMW’s 31.3-inch Theater Screen.

Is the 2026 BMW 7 Series Nero Lusso Edition a collector’s car?

The 135-unit worldwide production run makes the Nero Lusso Edition an interesting limited-production model for collectors. However, rarity alone does not guarantee future appreciation. Long-term value will depend on demand, condition, provenance and market interest.