The Tesla Cybertruck is getting more expensive as sales of the electric pickup continue to decline. Tesla has updated pricing for its two lower Cybertruck trims, with both now costing $5,000 more than before, while the high-performance Cyberbeast remains at $99,990.
New Tesla Cybertruck Pricing
The base Cybertruck Dual Motor All-Wheel Drive now starts at $74,990, up from $69,990. The Premium All-Wheel Drive trim has increased to $84,990 from $79,990, while the Cyberbeast remains unchanged at $99,990.
- Dual-Motor All-Wheel Drive: $74,990, up 7.1%
- Premium All-Wheel Drive: $84,990, up 6.2%
- Cyberbeast: $99,990, unchanged
The base model was introduced in February 2026 at $59,990. Its latest price represents a $15,000 increase in only a few months. The mid-range Premium AWD trim, meanwhile, had not received a price increase in two years since launching.
Cybertruck Performance and Range
The latest price changes do not affect the Cybertruck’s performance or range figures. The two less expensive trims offer a 325-mile range and can accelerate from 0 to 60 mph in 4.1 seconds.
The Cyberbeast delivers significantly quicker acceleration, reaching 60 mph in 2.6 seconds, although its range is slightly lower at 320 miles. With the price gap between the Premium AWD and Cyberbeast narrowing, some buyers may now weigh whether moving to the higher-performance model is worthwhile.
Cybertruck Sales Decline in 2026
Tesla sold 7,263 Cybertrucks in the U.S. during the first half of 2026, a 32.2% decline from the 10,712 units sold during the same period in 2025. The decline came even as one of the Cybertruck’s main rivals, the Ford F-150 Lightning, was discontinued.
Other electric pickups have also struggled this year. Sales of the electric Chevy Silverado fell by almost exactly the same percentage, declining 32.5%. The GMC Sierra EV was among the models to post an increase, with sales rising just under 10%.
Cybertruck Faces Heavy Depreciation
Depreciation could also give prospective Cybertruck buyers pause. Early Foundation Series models were sold for $150,000 or more when the truck launched, but some of those same models are now selling for as little as $58,000.
According to Car Edge, the Cybertruck is estimated to lose close to half its value after five years. Some buyers have experienced even larger losses over shorter periods.
Electric Pickup Market Remains Challenging
Large electric pickups remain a difficult sell. They are priced beyond what the average buyer can afford while offering less range or towing capability, according to the article.
The Cybertruck’s initially groundbreaking design has also not translated into the runaway success some expected. Instead, the market is shifting toward smaller and simpler electric trucks.
Slate’s $25,000 pickup and the upcoming Ford Fathom are expected to bring electric pickups to a different group of buyers, where supercar-like performance is not expected. With prices for larger electric pickups continuing to rise and demand for gas-powered trucks remaining, the Cybertruck faces a difficult market environment.
