Jaguar Land Rover plans to discontinue the Range Rover Evoque and Range Rover Velar in mid-2027, ending production of two of its more affordable luxury SUVs as the automaker shifts manufacturing capacity toward more expensive vehicles. The move will mark a major change for the Range Rover lineup as the brand moves further upmarket.
Range Rover Evoque and Velar Production Ends in 2027
Both SUVs are scheduled to leave production in mid-2027. Jaguar Land Rover says the decision aligns with their natural production cycles, although the vehicles will be eight and nine years old, respectively, by the time manufacturing ends.
The Evoque will reach eight years on the market, while the Velar will have completed nine years. Neither model is expected to receive a direct next-generation replacement.
Why Jaguar Land Rover Is Discontinuing Two Range Rover SUVs
The move is part of Jaguar Land Rover’s strategy to free up manufacturing capacity for higher-priced vehicles. Rather than maintaining production of its less expensive Range Rover models, the company plans to redirect resources toward larger and more expensive products.
The Range Rover Evoque currently starts at $51,375, including $1,475 in destination charges, making it the least expensive vehicle in the brand’s current lineup.
Despite using a Ford-derived, front-wheel-drive platform, the Evoque combines distinctive exterior styling with a minimalist interior featuring materials suited to the luxury brand. The SUV has also achieved respectable sales success across 17 years and two generations.
The Velar, meanwhile, carries a starting price of $63,175. Introduced for the 2018 model year, it received near-universal acclaim for its design.
Sharing its platform with the Jaguar F-Pace, the Velar brought additional customers to the brand by offering stylish design and more interior space than the Evoque.
What Will Replace the Evoque and Velar?
Jaguar Land Rover plans to redirect production at two UK manufacturing facilities as the Evoque and Velar approach the end of their production runs.
The Solihull plant, which currently manufactures the Velar, will concentrate more heavily on the full-size Range Rover and midsize Range Rover Sport. The facility will also receive additional capacity for the Jaguar Type 01, a luxury electric sedan.
At the Halewood facility, where the Evoque is built, production will shift toward a new addition to the Land Rover Defender family, presumably the compact Defender Sport, as well as the recently teased all-electric Range Rover GT.
Range Rover GT Could Become the Entry Point After 2027
The all-electric Range Rover GT is expected to become the least expensive way to enter the Range Rover lineup after 2027. However, its anticipated starting price of more than $80,000 would represent a significant increase compared with the outgoing Evoque.
The transition reflects a broader repositioning of the Range Rover sub-brand, which was recently separated from Land Rover. The strategy will allow Range Rover to focus on more expensive vehicles, while the Discovery and Defender families take responsibility for the company’s entry-level luxury offerings.
With the Evoque and Velar scheduled to end production in mid-2027, Jaguar Land Rover is preparing to reshape its luxury SUV portfolio and dedicate more manufacturing capacity to higher-priced models.
